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North
Product Strategy &
Product Delivery
From Barcelona & Madrid, working worldwide on
digital experiences.
From Barcelona & Madrid,
working worldwide on digital experiences.
Home
From Barcelona & Madrid, working worldwide on
digital experiences.
From Barcelona & Madrid,
working worldwide on digital experiences.
CUPRA
Cofidis
Heura
OceanLux
Moneyman
Sylq
Espanyol
Cofidis
2024
Designing to accelerate product discovery for a financial services company
Heura Foods
2021
Creating a new website for the next generation of plant-based food consumers
CaixaBank
SEAT
Massimo Dutti
Wurth
Heura
Prontopiso
ID Finance
Carnovo
Work
CUPRA
Cofidis
Heura
OceanLux
Moneyman
Sylq
Espanyol
Cofidis
2024
Designing to accelerate product discovery for a financial services company
Heura Foods
2021
Creating a new website for the next generation of plant-based food consumers
Ongoing partnership building the cashless mobile experience for its +6,28M users.
Long-term relationship to reimagine the digital experience of drivers inside the car.
Design and development of AR experiences to promote the brand presence in the Middle East with a disruptive and high standing positioning.
Renewal of the digital brand presence with the objective of helping them become a leading company in the plant-based industry.
Designing their fintech products across Europe and LatAm during a high-growth period (+120% revenue, +90% new users).
Design and launch of their eCommerce to promote the online channel, by balancing a strong brand image with an online shopping experience focused on conversion (+317% increase in conversion from the entry of the purchase funnel to the transaction).
Helping on the product design of the brand with the focus on the conversion rate optimization of its online loan service in Spain, Mexico and Brazil (+50% conversion rate, +25% user’s recurrence).
Designing the connected car app of the brand with the aim of providing useful information to the driver.
Strategy, design and development for the new official app of the club, positioning it as a key channel by including cashless functionalities to maximize the fan experience before, during and after the match.
Product strategy and design to create a radically simpler car buying experience. In the market 4 months after kickoff and generating 50M€ in transactions a year later.
Worked on the launch of Elma, designing the end-to-end experience from the AI-powered symptom checker to a conversational interface between patient and doctor.
Partnership with the digital acquisition team to achieve a 25% increase in lead-through rate across its university websites.
Ideating and building interactive experiences to enhance product discoverability, helping customers and sales teams navigate the extensive catalogue.
Long-term relationship building a mobile app to improve the employer branding for companies such as Decathlon or Leroy Merlin.
Digital product strategy, design and development for a new platform allowing merchants to accept payments by card, cryptocurrency or instant bank transfers. Deployed to +20K merchants just one year after its launch.
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Process
“They helped us a lot to revamp our web and mobile app experience improving dramatically our conversion rates. They are reliable partners and it’s a pleasure working with them, always with a smile and a personal touch”.
Alessandro Ceschel
CMO, ID Finance
"I have worked with North in several projects and they always delivered. The commitment, attention to detail and forward thinking that they showed allowed us to build great products".
Aldo Chiecchia
Partner, Antai Venture Builder
"The team at North is 100% digital and mobile native. Always focused on business outcomes, they can help you sell more through an outstanding user experience. They are my go-to team for any potentially transformative challenge".
Claudio Fernández
Director Digital Channel, CaixaBank
Setting specific business objectives helps us keep the focus from day one on creating result-oriented digital experiences for companies with high-expectation customers.
Our model is based on assigning one dedicated team per product. We unite multidisciplinary and expert talent to ensure from the beginning that the products delivered will work at scale.
We test every hypothesis and validate that decisions made along the design process respond appropriately to our clients’ key objectives.
We have long-lasting relationships with repeat clients with whom we collaborate to continuously optimize their digital presence.
Relevant digital products take into account technological constraints and possibilities. We guarantee that our products and services are designed to be feasible under all conditions.
Working together with our clients from the start. Each project begins with the creation of a shared backlog, on which progress is made in 2-week sprints. We proactively seek feedback and enable our customers to validate their ideas at an early stage.
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Client recommendation rate
Digital products shipped
Users using our products
Improvement average in the product funnels we’ve worked in
Services
We identify actionable insights to impact on companies’ business results, by generating new sources of revenue and improving the customer experience. We do the research, business model design and prototype viable business propositions to open up unexplored markets and opportunities.
We help companies bring new digital products and services to market, whether to generate income from scratch or create a new digital presence for a brand.
We deliver end-to-end digital products by executing the functional definition, user-centered design and development to launch.
We upgrade already-existing products and services in terms of user experience, by detecting improvement areas in the user flow and providing a more efficient digital experience according to our clients’ business objectives.
Strategy
Product audit
Market research & benchmark
End-to-end service design
Conversion rate optimization
Post-launch measurement
User research & testing
Information architecture
Interaction design
Prototyping
Motion design
Visual design
Design systems
Web & mobile development
CMS implementation
eCommerce platforms
No-code development
Headless CMS
Values
You are never done learning and always find ways to keep improving.
You aspire to be a master of your craft.
You make things happen on time.
You never say ‘that’s not my job’.
You go beyond the obvious to make connections that others miss.
You seek for alternate perspectives to disconfirm your thinking.
You are not afraid of the unknown.
You do whatever it takes to get things right.
You set your standards high and work hard to exceed them.
You hold the line for top quality standards in everything we deliver as a team.
Alumni
name
years at North
actual role
about North
Sofia Weissbein
years at North: 2024-2026
Product Designer at eDreams
Sofia Weissbein
Product Designer at eDreams
years at North: 2024-2026
"North gave me the room to figure out what kind of designer I wanted to be and to leave a little of myself in every product I build.”
Bruno Pardo
years at North: 2022-2025
Business Product Owner at Roche
Bruno Pardo
Business Product Owner at Roche
years at North: 2022-2025
“At North, speed and quality became core to how I operate: executing with diligence, with care for the details, and continuously raising the standards of my work.”
Isidro Sanabre
years at North: 2022-2025
Product Manager en CaixaBank
Isidro Sanabre
Product Manager en CaixaBank
years at North: 2022-2025
"My time at North played a key role in shaping the professional i am today. Working alongside talented people taught me the importance of quality, collaboration and always putting the user first. The lessons I learned and the values that define North continue to influence how I make decissions and approach challenges"
Eric Cardona
years at North: 2022-2025
Digital Product Manager at Facilitea
Eric Cardona
Digital Product Manager at Facilitea
years at North: 2022-2025
“I like to describe my time at North as a long-distance race: an environment that taught me the value of building a product with rigor, providing good service, and recognizing the importance of human qualities.”
Carlos Guevara
years at North: 2021-2024
Lead Product Designer at Mastercard
Carlos Guevara
Lead Product Designer at Mastercard
years at North: 2021-2024
"North taught me how quality scales with rigor and empathy, how to make impossible things, how to redo iterations for fun, and, when it comes to work, absolute professionalism. I'll always be grateful for my time at North. Always 09:05."
Gloria García
years at North: 2022-2023
Ecommerce Manager at Showroomprivé
Gloria García
Ecommerce Manager at Showroomprivé
years at North: 2022-2023
"After years client-side, North offered a fresh experience. Beyond e-commerce management, collaborating with talented design specialists was a highlight. Despite client challenges, I learned immensely and will always be grateful to North for their trust."
Adrià Rovira
years at North: 2022-2023
IESE MBA '27 Candidate & Former Senior PM at Comercia Global Payments
Adrià Rovira
IESE MBA '27 Candidate & Former Senior PM at Comercia Global Payments
years at North: 2022-2023
“My time at North was my entry point into product and fintech, where early autonomy, a strong user focus, and a high bar for quality shaped how I make decisions and drove my entire career forward.”
Marta Sanaú
years at North: 2021-2023
Lead Product Manager at Seez
Marta Sanaú
Lead Product Manager at Seez
years at North: 2021-2023
"North gave me the opportunity to work as an embedded PM with a major enterprise client, where I learned how to build product development processes at scale. And spending every day next to brilliant designers shaped my eye for detail, something I still bring to every product decision."
David Oliver
years at North: 2020-2021
Staff Product Designer @ Flodesk (ex-Typeform)
David Oliver
Staff Product Designer @ Flodesk (ex-Typeform)
years at North: 2020-2021
"At North I found a team that felt like family, and a pace that kept me learning every day. Leading products from first concept to launch, side by side with startup founders across vastly different industries, taught me to own the whole picture and adapt quickly. That's still how I work today."
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The company controller of your data is:
NORTH DIGITAL STUDIO, S.L.
TIN: B66795311
Address: Paseo de Gracia, 120, 3, 08008 Barcelona
E-mail address: hello@thenorthstudio.com
Web: thenorthstudio.com
Registered in the Mercantile Registry of Barcelona Volume 45420 Folio 54 Section 8 Page B487179 1st Inscription.
At NORTH DIGITAL STUDIO, S.L., we recognize the importance of protecting your personal information and we are committed to treat it responsibly and in accordance with data protection laws.
This privacy policy explains how we process the personal data of the people who browse our website or contact us through its forms, and of the professional contacts we deal with in the course of our work, including the people who take part in meetings with North.
Personal information is the data that identifies you or makes you identifiable. Through the web, in the fields established for this purpose, we collect the personal data the user communicates to us: name, surname, e-mail, telephone, address, town, etc., as well as any other information that you voluntarily provide us through any of the social networks in which the user is registered. In this case, the privacy will depend on the configuration established by the user as well as the terms and conditions of the social network itself.
The user’s visit to the website does not imply that he/she has to provide any information about his/her personal data. However, in case of provision, the data will be treated in a lawful manner in accordance to the principles and rights set out in the RGPD 2016/679 of 27 April 2016 and the Ley Orgánica de Protección de Datos y Garantía de los Derechos Digitales (LOPDGDD) 3/2018 of 5 December.
If you use the contact form included on the website we will collect the following contact data for the following purposes and under the following legal bases:
You may revoke the consent given, without affecting the lawfulness of the processing carried out up to that time.
We may also collect personal information through the cookies present on the website, provided that you give your consent. You can find more information on this by consulting our Cookies Policy.
We process the contact details of the people who work for our clients, suppliers and partners in order to manage our business relationship with them.
If you subscribe to our newsletter, or if you are one of our professional contacts, we may send you news, articles and invitations related to North and our services.
When you register for an event organised by North, or take part in it as a speaker, we process your data to manage your participation.
If you apply for a job or internship at North, or send us your CV, we process your data to manage the selection process.
Please do not include in your CV data revealing your health, ideology, religion or other special categories of data.
In our meetings with clients, partners and other professional contacts, we may record the audio of the meeting in order to obtain a transcript and a summary of what was agreed. We only do so when the client has authorised it in advance, and we always tell the participants at the start of the meeting. If any participant objects, the meeting is not recorded.
We do not record meetings about personnel matters, meetings in which special categories of data are discussed, or meetings the client asks us not to record. Research interviews with users are only recorded with the consent of each participant.
In our work we use artificial intelligence tools approved internally, which act as our data processors. These tools are not used to take decisions about you based solely on automated processing.
Your data will not be communicated or disclosed to third parties unless there is a legal obligation or those providers necessary for the provision of the service linked to the controller acting as processors, such as hosting, CRM and email, analytics, productivity and artificial intelligence tool providers. In these cases, the processing of data by these providers shall be regulated through the corresponding data processor agreements ensuring the confidentiality of the data and the highest security standards in the processing of personal data.
Some of our service providers (for example HubSpot, Google or OpenAI) are located or process data outside the European Economic Area, mainly in the United States. In these cases, transfers are carried out on the basis of an adequacy decision of the European Commission, such as the EU-US Data Privacy Framework for certified companies, or of the standard contractual clauses approved by the European Commission (article 46 GDPR). You can request more information by writing to hello@thenorthstudio.com.
In general, we will only keep your personal data for the time necessary to fulfil the purpose for which it was collected and in accordance with the legal basis for its processing and specifically:
We will keep the personal data provided through our ‘Contact us’ form for as long as it is necessary to respond to your request for information.
Meeting recordings and transcripts are kept for the periods described in the section on meetings, recordings and use of AI tools.
Once the purpose of the processing has been fulfilled, the data may be kept duly blocked during the applicable legal limitation periods for the exercise of legal actions, In accordance with the provisions of the art. 32 LOPDGDD.
You have the right to access your personal data, to know which data are being processed and the processing operations carried out on them.
You also have the right to request the rectification of your data, if you consider them to be inaccurate.
You may also request the deletion of your data, in situations where they are no longer relevant or necessary for the purposes for which they were collected.
You may object to the processing of your data, if given your personal circumstances it is plausible and appropriate. You may also object at any time to receiving commercial communications and to the grouping of contacts linked to them. In such a case, we will stop processing the data except for legitimate reasons, such as complying with legal obligations or the defence of possible claims.
In certain circumstances, data subjects may request the restriction of processing, so that the controller will only reserve and use them in the cases authorised by law.
You may request the portability of your data. The right to portability consists of the right to receive the data that we are processing in electronic format also in an electronic, organised, legible and mechanised format either for direct transmission of the same to other data controllers or so that you can receive them yourself, to store them in the devices that you consider appropriate, without the need to transmit them to other data controllers.
You may exercise your rights, at any time and free of charge, by sending an e-mail to the following address hello@thenorthstudio.com
You have the right to file a complaint related to the processing of your personal data with the Spanish Data Protection Agency (www.aepd.es) when you consider that we have committed a breach of the applicable data protection regulations with regard to the processing of your personal information.
It is important that in order for us to keep the personal data updated, the user informs us whenever there has been any change, otherwise, we are not responsible for the veracity of the data.
The user guarantees that the personal data provided are truthful, guaranteeing that all the information provided corresponds to the real situation, that it is updated and accurate, being obliged to communicate any changes.
If the user provides data of third parties for any purpose to NORTH DIGITAL STUDIO, S.L., he/she guarantees that he/she has obtained these data in a lawful manner, that he/she has previously informed the affected parties, obtaining their consent to communicate the data and that the information provided is accurate and truthful.
All our forms have an asterisk (*) in the required fields. If the user does not provide these fields, or does not check the box to accept the privacy policy, the information will not be sent.
Whoever provides the data through the forms on this website and accepts its treatment declares to be over 14 years old, prohibiting access and use of the portal to minors under that age.
The purpose of tools such as Facebook, Twitter, Instagram, etc. or other social networks is to give visibility and diffusion to the actions carried out by our organization. These tools store personal data on the servers of the respective services and are governed by their own privacy policy. We recommend reviewing and reading the terms of use and privacy policy of the social network at the time of registration, taking into account the different possibilities of configuration in relation to the degree of privacy of the user profile on the social network.
Likewise, the Company reserves the right to remove from its social networks any information published by third parties that violates the law, incites to do so or contains messages that violate the dignity of persons or institutions. As well as the right to block or denounce the profile author of these messages.
The user is also advised that all information and content they publish on the official pages of controller on the social networks may be viewed by other users of the official page and the social network platform. Consequently, all information and content published by the user on this social network will be shared with other users due to the nature of the service. The information will be processed in accordance with the privacy policy of the social network.
The controller bears no responsibility for the processing and subsequent use of personal data that may be carried out by the social network controller or other third-party service providers who may access such data due to the provision of their services or the exercise of their activity, or by third parties establishing hyperlinks to the social network.
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The user has the option to prevent the generation of cookies by selecting the corresponding option in his browser program.
You can find out more by reading our Cookie Policy.
Finally, the user has the right to request the cancellation of their data by contacting NORTH DIGITAL STUDIO, S.L. Likewise, parents or guardians may in any case contact NORTH DIGITAL STUDIO, S.L. to block the access of minors in their care who have registered falsifying their identity.
Last updated: October 2026.